A Boonton record store with a growing podcast and live shows, and no website to bring it together. We built one home for the store, the podcast and the events, and we've cared for it ever since.
A website for a Boonton record store and podcast: episodes by season, a live events calendar and local SEO, all in one place.
01 · Who they are
Hidden Tracks Records is an independent record store in Boonton, New Jersey, run by Michele and Shane Murphy. It brings together vinyl, physical media and live music, with in-store performances and the Hidden Tracks Podcast, which started as a passion project and grew a loyal following.
02 · The challenge
Hidden Tracks had a podcast, a calendar of live shows and a store full of records, but no website tying them together. Listeners couldn't find past episodes, fans couldn't see what was coming up, and people searching for a record store near Boonton weren't finding them on Google.
03 · What we built
Designed around the store, the podcast and the shows, and easy to use on any phone.
Every episode in one place, sorted by season, so listeners can catch up.
Upcoming shows the owners add themselves, so fans always know what's next.
Pages and search details set up so locals find Hidden Tracks when they look for a record store nearby.
04 · Results
05 · Design to done
Drag to compare the design with the finished site.
06 · Website care
Hidden Tracks has been on a TAMARA & Co. care plan since launch. When WordPress and PHP updates caused issues, we caught and fixed them before they took the site down. And when Michele gets stuck or wants something changed, like new content, a swapped photo or an updated page, she sends a message and it's handled.
07 · Questions
A custom WordPress site with a podcast library sorted by season, a live music events calendar the owners update themselves, and local SEO so people near Boonton find the store on Google.
Yes. Hidden Tracks adds its own shows, so fans always see what's coming up without anyone calling a developer.
Yes. Every TAMARA & Co. site is custom built for the business, never from a template. Tell us about your business and what you want your website to do.
Updates, backups, security scans, uptime monitoring and fixes when something breaks, like the PHP issues we caught for Hidden Tracks. In 2026 that meant 141 updates and 6 major upgrades handled for their site. Plus help when you're stuck and content changes when you need them.
Services in this project
How we work
Cannot recommend Tamara more if you need to build/re-design your website! She is so knowledgeable & explains everything in easy to understand language for those of us not familiar with web design. She stayed on top of everything and got us a new site in a couple of short weeks. Highly recommend Tamara & Co.!!
- Michele & Shane Murphy
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