Shopify design & store care

Shopify Website Design and Store Support for owners who've outgrown easy.

Shopify is easy to start and hard to run. We design new stores, fix the ones that are fighting you, and stay on as your partner to keep them running. Every store is handed back so you can edit it yourself.

Shopify Website Design and Store Support for owners who've outgrown easy.

Based in New Jersey, working with stores across the US and abroad

48-hour turnaround on care plan requests

One dedicated person who knows your store

We build in Shopify and WordPress, so we'll tell you which fits

Sound familiar?

Common Shopify problems and what's really causing them.

Most store problems aren't where they look like they are. Here's what we usually find.

Checkout is failing or acting strange

Usually: An app conflict, or a payment, shipping or tax setting that changed.
We fix it: On a copy of your theme, find the cause, then test real orders start to finish.

Product and collection pages are slow

Usually: Oversized images, too many apps adding scripts, and leftover code.
We fix it: Measure first, remove dead code, compress images and hold back scripts that can wait.

You're afraid to edit anything

Usually: Sections were hard-coded instead of built as editable blocks.
We fix it: Rebuild them as blocks you can edit in the theme editor, then walk you through them.

An app update broke your theme

Usually: Removed apps often leave their code behind.
We fix it: Restore a working copy of your theme first, then clean out the leftover code properly.

Customers can't find products

Usually: Collections grew without a plan, and the menu and filters don't fit your catalog.
We fix it: Restructure collections, tags, navigation and filters, and link related products.

It looks fine but doesn't sell

Usually: Product pages in the wrong order, missing trust signals, or an extra step on mobile.
We fix it: We review the store and give you a prioritized list of what to fix first.

What we do

Shopify design, fixes and ongoing store support.

Project

Shopify store design and setup

New stores and rebuilds, designed around how your customers actually buy. Right for a first launch, a move from Wix, Squarespace or Etsy, or a catalog that's outgrown its setup.

Ongoing

Troubleshooting and technical support

App conflicts, checkout and payment errors, theme bugs, mobile display, slow pages, 404s and broken shipping or tax rules. No ticket queue, no offshore handoff.

Ongoing

Product and collection updates

New products, seasonal pricing, reorganized collections, image swaps and rewritten descriptions, done on a schedule so you don't have to.

Always

Handed back so you can edit it

Sections built as named blocks in the theme editor, every customization documented, and a walkthrough of what you can change yourself.

Start a Shopify project →  ·  See our full website design service →

The work

Two stores, two very different answers.

Sometimes the fix is a better Shopify store. Sometimes it's admitting Shopify is the wrong tool.

Shopify UX & SEO

Prizmatic

Plenty of products and traffic, but hard-to-use navigation, collections that grew one item at a time, and a weak mobile layout.

We kept Shopify and built the store around the catalog.

  • Restructured collections
  • New navigation & filters
  • Tighter product pages
  • Better mobile layout
  • SEO
Shopify → WordPress

Floral Keepsakes

Wedding and memorial flowers preserved into custom pieces. Every order is configured (shape, size, color, frame, mat, stand), and walk-in drop-offs pay a deposit with the balance due at pickup. Shopify couldn't do it without apps fighting each other.

The right answer was moving off Shopify.

  • WordPress + WooCommerce
  • Custom configurator with live pricing
  • Order tracker for deposits & balances

See more of our work →

Ongoing support

Shopify care, from someone who knows your store.

Shopify handles hosting and security patches. We handle everything else: app conflicts, theme edits, product updates and the urgent stuff.

Shopify Support Plan

$499every 3 months

Hands-on help for your store, every quarter
15 hours per batch · 48-hour turnaround · 3-month minimum

  • 15 hours of hands-on Shopify support per batch
  • Product and collection updates
  • App and theme updates, checked, not assumed
  • Broken link detection and fixes
  • Speed and uptime checks
  • A monthly summary of everything we did
Get the support plan

Hours reset every 3 months and don't roll over. Extra hours are $80/hr. Billed $499 upfront every 3 months; after the first 3 months, cancel with 30 days' notice.

What 15 hours actually covers

Tick what your store needs this quarter and see how it adds up.

0 of 15 hours15 hours left

Typical times. Every store is different, and we'll tell you before anything goes over.

Where we work

A New Jersey Shopify designer, working with stores everywhere.

We're based in New Jersey, with many local clients in Passaic, Bergen and Morris Counties and across Northern New Jersey. We also work remotely with store owners across the US and overseas, using shared docs, recorded walkthroughs and 48-hour replies. Urgent breakage goes to the front, and work is often done overnight in your time zone.

  • Time zones aren't a problemWork often lands overnight for you.
  • One consistent personThe same partner every time.
  • No account managersYou talk to the person doing the work.
  • Everything documentedYou always know what changed.
Common questions

Shopify questions we get asked.

Can you work on a store someone else built?

Yes. We review your theme, apps and customizations before we change anything.

Why does Shopify feel easy at first and hard later?

Setup is simple. Growth isn't: more products, more apps layered on top, and theme edits nobody planned.

Should I be on Shopify or WordPress?

Shopify suits stores with straightforward product options and managed payments and hosting. WordPress with WooCommerce suits configured orders, custom pricing and deposits. We build both, so we'll tell you honestly which fits.

Do you work with Shopify Plus?

We work with standard Shopify plans. Plus stores are better served by a dedicated Plus agency, but we're happy to point you in a useful direction.

How fast do you respond when something breaks?

Within 48 hours on care plan requests, usually sooner. Urgent issues like a checkout outage go straight to the front.

Can I update the store myself afterward?

Yes, that's the goal. You get a walkthrough of the common edits. Some changes will still need a developer, and we're here for those.

Do you build custom themes or use existing ones?

Usually we customize a well-built existing theme. We only build a custom theme when there's a clear reason to.

Can you do SEO for Shopify?

Yes, as a separate service, including duplicate URLs and collection structure. See our SEO services.

Tell us what your Shopify store is doing.

Describe the problem. We'll tell you the likely cause, how we'd fix it, and whether we're the right fit.

We reply within the hour.